Business / Entrepreneurship / Management / Consulting

RESECON 104 – Managing Your Own Business

RESECON 104 – Managing Your Own Business: An introduction to small business, with emphasis on the planning function of a manager. Built around the concept of a standard business plan, it covers start-up issues, maintaining competitive advantage, market research, the total product of offering, pricing, and promotion of the product or service, understanding financial statements and funding sources, hiring, training and supervising employees.